It Pays to Advertise (1931)

To prove his thesis that any product--even one that doesn't exist--can be merchandized if it is advertised properly, a young man gets together with his father's savvy secretary to market a non-existent laundry soap. Complications ensue when his "product" turns out to be more successful than even he imagined--and now he has to deliver.

• Release Date: 1931-02-18
• Runtime: 1h 3min
• Production Company: Paramount Pictures
• Production Country: United States of America
• Director: Frank Tuttle